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  • BA: Marketing Concentration - Online

    Business Administration - Marketing Concentration Bachelor's Degree

    Working professionals have the opportunity to gain practical business training in an online learning environment through Remington College's online Bachelor's Degree Program in Business Administration with a concentration in Marketing. The marketing-focused, online Bachelor's Degree in Business Administration is designed to help you develop tools for measuring the appeal of products and the impact of marketing efforts.

    Call now or request information to learn more about our online Business Administration Bachelor's Degree with a concentration in Marketing.  

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    Online Business Administration and Marketing-Focused Degree Program Overview

    The online Marketing Concentration is designed to introduce students to current concepts and best practices in marketing. Applied, career-relevant training may set you up to compete for entry-level positions in marketing, sales, public relations, and advertising.(1) 

    Marketing covers many aspects of business administration related to developing, selling, and supporting a product. The marketing-focused, online Bachelor's Degree in Business Administration is designed to help you develop tools for measuring the appeal of products and the impact of marketing efforts. You also have the opportunity to explore connections between product development and market demand.

    Topics covered in this online marketing-focused degree program include: 

    • Creating an integrated marketing strategy
    • Understanding consumer behavior and marketing strategies
    • Researching markets and developing products to meet market demand
    • Harnessing the power of the Internet in strategic marketing

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    Business Administration - Marketing Course Details

    The online Business Administration Marketing degree program is available in a convenient format of twelve 13-week semesters. These units may make it convenient to work toward a degree at a pace that your work and personal schedules permit and within program requirements, with the potential to complete this online marketing program in as few as 36 months.

    For satisfactory completion of the online business administration marketing degree program, a minimum of 25 credit hours of marketing-focused courses along with core curriculum courses in business administration, for a total of 120 credit hours must be completed for graduation eligibility.

    The online marketing concentration courses are 5 credits each and include: 

    • Marketing Research
    • Consumer Behavior
    • Web Marketing
    • Integrated Marketing
    • Marketing Management

    Find out more about Remington College's online programs, click on button below to watch our Virtual Tour now! 

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    Core online curriculum in general business administration can help build your business knowledge and include accounting, business ethics, principles of economics, statistics, leadership, and business law.

    Call to find out more about our online Business Administration - Marketing program or learn more at www.remingtoncollegeonline.edu.

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    (1) Employment upon graduation not guaranteed.

    Adapted from:http://www.remingtoncollegeonline.edu/online-marketing-degrees/
    Remington College’s online programs are not currently available to residents of AR, District of Columbia, IA, IL, IN, KS, MA, MD, MN, or MT. This list is likely to change, so if you live in one of these states, please check back frequently.

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